Leland is back for a week built around one thing: straight information from the people who actually make admissions decisions. The MBA landscape shifts every cycle, and the applicants who land offers from top programs are the ones who understand what admissions is really looking for and know how to communicate it clearly in their application. This kickoff is where MBA Week starts. You’ll get a real read on what schools are looking for this cycle, where the opportunities are, and the mistakes that quietly sink otherwise strong applications.