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UNC’s Kenan-Flagler Business School Debuts New MBA App for Prospective Applicants

Kenan-Flagler Business School at the University of North Carolina this week released a new app for iPad and iPhone designed to help prospective applicants to business school evaluate whether, when and where to pursue an MBA degree.

The MBA App, available for free download in the Apple App Store, was designed to help prospective applicants navigate key “pain points” surrounding the decision to pursue an MBA, Kenan-Flagler Admissions Director Sherry Wallace said in a statement. “Our admissions team listened to the issues that prospective students pondered, and then developed useful information that helps them address those questions and provides valuable information about the process,” she continued.

When should you get your MBA? What can you expect in terms of return on investment? What is the best means of financing the degree? The MBA App offers prospective applicants an array of tools they can use to answer these and other questions, while also helping them evaluate which MBA program best meets their needs.

“The MBA App offers tremendous utility to anyone considering an MBA, not just those considering our program,” Michael Schinelli, chief marketing officer at UNC Kenan-Flagler, said in a statement.

The new app’s launch is part of Kenan-Flagler’s larger digital strategy, which includes engaging different groups across the school’s community via mobile devices. In spring 2013, the school debuted a digital version of its alumni magazine, UNC Business. Kenan-Flagler was also one of the first top business schools to offer an online MBA program, MBA@UNC, featuring the same faculty and curriculum of its on-campus degree program.

An Android version of The MBA App is in the works and will be released soon.

Download The MBA App for free in the Apple App Store.

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